Project Brief
A localized lead generation campaign optimizing landing page architecture, search advertisements, and CRM onboarding conversions.
Project Overview
LogiGroup needed higher quality enterprise logistics leads. We redesigned their search advertising copy, built landing pages optimized for mobile devices, and automated lead scoring routing directly into their sales pipeline.
Project Challenge:
Sifting through low-quality consumer clicks to acquire enterprise leads
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Sifting through low-quality consumer clicks to acquire enterprise leads
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Slow load times on corporate landing pages dropping mobile visitors
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Delayed follow-up times from local sales offices losing potential leads
Our Solutions:
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Applied strict audience parameters and firmographic filters on campaigns
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Rebuilt landing assets on ultra-fast lightweight HTML modules
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Automated instant email and SMS notifications linking straight to CRM dashboards